I guess I do not have a hard time waking up in the morning. Do not get me wrong, I like to sleep in on the weekend as much as the next person. However, if I do not want to get-up, I simply do not set an alarm. That aside, I guess there are people out there who set alarms, but have a hard time (perhaps on some unconscious level) of actually getting-up out of bed when the alarm goes off. If you know someone like this, the following products may be helpful.
Sfera Alarm Clock:
This alarm is an orb that you mount on your ceiling to hover over your head. When the alarm sounds, the sleeper can hit the orb to activate the snooze. However, each time the user hits the snooze button, the cord will retract toward the ceiling and will get higher and higher forcing the person to eventually get-up out of bed to turn off the alarm.
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